Barbie Releases New 2026 Lunar New Year Doll Designed by Joyce Chen

“Firecrackers ignite as Barbie steps into the Lunar New Year festival! The sixth doll in the Lunar New Year series, Barbie doll is resplendent in red to celebrate the fifteen-day holiday that sweeps out the old and ushers in good fortune for the year ahead. A golden floral print symbolizes this optimism with peonies, representing wealth, honor and elegance.”

Designed by Joyce Chen, the 2026 Lunar New Year Barbie is available now for $55 USD and can be found from multiple retailers. The doll features the Mackie face sculpt on a model muse body.

“Barbie honors the traditions of the Lunar New Year with this latest holiday doll, dressed for a celebration in an elegant gown artfully designed with symbolic details. Draped in bright red, she’s channeling extra luck, while a gold peony print portrays the symbols of prosperity and honor. The gown’s bodice features a fan-like design, a stylistic interpretation of the fans used in traditional dances and given as gifts for the Lunar New Year. The look is finished with a sheer golden shawl, bold earrings with traditional Chinese symbology, and a stunning long sleek hairstyle. “

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