LOL Surprise! O.M.G
LOL Surprise! OMG, or simply “OMG” is a spinoff line of LOL Surprise, expanding the mini doll line into full fashion dolls and showcasing their stylish older sisters.
First released by MGA in 2019, the brand is currently ongoing.
OMG is a notable doll line to come out in 2019, as this period was seen as a low point for the quality of doll releases. However OMG seemed to break the mold and reintroduce a high quality doll line to the market that inspired many competitors. The dolls are recognisable by their simply stylised faces and bold fashion. The dolls stand at approximately 10 inches.
In 2021, a spin-off line LOL Surprise! TWEENS was introduced. These dolls are “IN BETWEEN” LOL dolls and OMG fashion dolls, standing at approximately 6.5 inches.
As of August 2024, 123 OMG, 39 TWEENS, 4 GUYS and 5 FIERCE dolls were released (171 in total).
